Uppercase Winery: Naming + Branding Design

Vancouver entrepreneur Bert Evertt approached Andrew Lewis Design to create a new winery brand; the project began with a naming exercise. After 100+ researched names were developed, one stood out which was “Uppercase Winery”. The word denotes typographic origins yet denotes a higher end product, one with absolute care and attention to the terroir of the Okanagan of British Columbia, Canada. This design was applied to branding, to interior/exterior applications including restaurant, visitor centre and label series.